NEW YORK SHARES NEWS - CNN Uses Inauguration to Toy with Long-Form Video Ads - MarketingVOX NEW YORK SHARES NEWS - CNN Uses Inauguration to Toy with Long-Form Video Ads - MarketingVOX

Friday, January 23, 2009

NEW YORK SHARES NEWS - CNN Uses Inauguration to Toy with Long-Form Video Ads - MarketingVOX

Last Tuesday CNN.com piloted video ads of up to :60 in length, leveraging the high traffic it knew it would receive as users visited the site to watch live streams of the inauguration. "This is the first time we experimented with placing in-stream in Stock and Shares News

Testing designed to protect customers' technology investments through support of open standards. [ Johannesburg, 23 January 2009 ] - Interactive Intelligence (Nasdaq: ININ), a global provider of unified IP business communications solutions, has in Stock and Shares News

CNN.com inserted video ads of up to a minute in length in its live stream of Tuesday's inaugural festivities. "This is the first time we experimented with placing in-stream commercials into the live feed," said Joe Dugan, CNN.com's SVP of digital in Stock and Shares News

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